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Do You Qualify Mid-Level Donors?

3 min read

Do You Qualify Mid-Level Donors?

As you may already know, part of the Veritus Way of major gifts is to make sure you ONLY have qualified donors in your portfolio. (You can learn more about our major gifts qualification process here.) But what about mid-level? Should you qualify donors for your mid-level caseload? Good question,...

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The Startling Reality of What Little Time You Have to Work with Donors

4 min read

The Startling Reality of What Little Time You Have to Work with Donors

I am not and will never be a mathematician, but there is power in breaking things down using a little math to make them real. This blog grew out of a conversation I had with my incredible colleague,...

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3 min read

What Does The New Phone Etiquette Mean for Your Donor Calls?

I recently re-read an article in the Washington Post on the new phone etiquette. Their hot take? “Text first and never leave a voice mail.” And while I get the sentiment behind that, it’s not...

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Five Ways to Make Space for Self-Care in the Non-Profit Sector

3 min read

Five Ways to Make Space for Self-Care in the Non-Profit Sector

“I’m doing the work of three people right now because of layoffs.” “My CEO expects to meet daily AND on camera!” “Working remotely, there’s no separation between work life and home life.” These are...

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Mastering Donor Conversations: A Guide to Purposeful and Meaningful Dialogue

4 min read

Mastering Donor Conversations: A Guide to Purposeful and Meaningful Dialogue

I still remember that icky feeling I’d get after an awkward conversation with a donor. Phone calls in particular can feel weird for a number of reasons: your donor’s personality, your own comfort on...

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Do You Want a Great Major Gift Team? Hire a Great Manager!

2 min read

Do You Want a Great Major Gift Team? Hire a Great Manager!

After 15+ years at Veritus helping non-profits increase their revenue from major gifts (meaning mid, major and planned giving) we’ve learned that the number one element for success is great manager...

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Get Rid of Your Ridiculous Mid-Level & Major Gift Classifications

4 min read

Get Rid of Your Ridiculous Mid-Level & Major Gift Classifications

It’s so interesting to watch how non-profit leaders and managers decide what level of giving per year qualifies a donor for a mid-level or major gift classification. Just ask the question: “What...

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18 Barriers to Effective Relational Fundraising

1 min read

18 Barriers to Effective Relational Fundraising

Every non-profit organization I’ve encountered has some kind of barrier that prevents a donor from freely giving to their heart’s content to that organization.

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Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?

3 min read

Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?

When we talk about The Veritus Way™, we’re referring to our proven approach and structure for relational fundraising that’s focused on making meaningful connections with your donors. But does The...

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I Don’t Like the Term “Moves Management”

2 min read

I Don’t Like the Term “Moves Management”

I know that at one point, the term “Moves Management” was helpful. It was a way to understand the stages around a relationship with a major donor (identification, cultivation, solicitation,...

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