Here are some questions to help you measure how effectively your organization is moving donors through the major gift pipeline.
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Don’t Stop Sending Direct Response Appeals to Your Major Donors
Major donors on your caseload should continue to get regular direct response appeals (mail and email) just like the rest of the donor file.
In Case You Missed It… New Podcast Episodes, Webinar Replays, and More (March 2024)
We’ve rounded up some of the latest and greatest content pieces from our team here at Veritus Group, just in case you missed it.
How to Reimagine Your Money-Related Job Title
Professional fundraisers shouldn’t have job titles that talk about the money or about internal goals. It’s a role that serves donors.
For a Path to Sustainable Growth, Look Beyond Membership Programs
For your organization to grow, you must move from a transactional mindset to a transformational fundraising program.
Are You Focused on the Right Donors?
It’s important to prioritize the right donors so that you’re using your organization’s resources wisely. Here’s how caseload tiering works.