3 min read
Just Own It!
You just had a meeting or phone call with a donor, and it went well. Until you said something that you think landed wrong. The donor didn’t say anything, but the “air” felt different.
Read MorePassionate Giving BlogTM
2 min read
I Doubled My Support and I Liked It
OK, not as catchy as Katy Perry’s 2008 debut single, but hopefully it got your attention!
2 min read
Do You Want a Great Major Gift Team? Hire a Great Manager!
After 15+ years at Veritus helping non-profits increase their revenue from major gifts (meaning mid, major and planned giving) we’ve learned that the number one element for success is great manager...
4 min read
Get Rid of Your Ridiculous Mid-Level & Major Gift Classifications
It’s so interesting to watch how non-profit leaders and managers decide what level of giving per year qualifies a donor for a mid-level or major gift classification. Just ask the question: “What...
1 min read
18 Barriers to Effective Relational Fundraising
Every non-profit organization I’ve encountered has some kind of barrier that prevents a donor from freely giving to their heart’s content to that organization.
3 min read
Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?
Veritus Group: September 22, 2023
When we talk about The Veritus Way™, we’re referring to our proven approach and structure for relational fundraising that’s focused on making meaningful connections with your donors. But does The...
2 min read
I Don’t Like the Term “Moves Management”
I know that at one point, the term “Moves Management” was helpful. It was a way to understand the stages around a relationship with a major donor (identification, cultivation, solicitation,...
3 min read
Do You Have What It Takes to Get a Transformational Gift?
Right now, in this moment, you have donors in your caseload who could give transformational gifts. But they’re not giving those gifts right now because no one has taken the time to see them, dream...
2 min read
Have You Discovered the BEST Strategy for Mid-Level and Major Gifts Success?
When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way...
4 min read
Client Corner: “Veritus is my go-to source for major and mid-level gift information.”
Veritus Group: July 7, 2023
Today’s Client Corner article features an interview with Maureen Gregory, Director of Leadership Gifts for Freestore Foodbank. As Maureen Gregory tells it, she “fell into fundraising.”
