2 min read
The Elements of a Good Touch Point
You’re creating a plan for the qualified donor on your caseload. You need some good touch points – effective and compelling – touch points that will make the donor feel known and appreciated. But...
Passionate Giving BlogTM
3 min read
Do New Year’s Resolutions Even Work?
It’s hard to believe we’re about to enter 2023. If you haven’t already, soon you’ll be seeing messaging everywhere about setting your New Year Resolutions. If you’re one of those people that says, “I...
1 min read
Maybe This Is Why Your Donor Isn’t Responding
If your caseload donor is silent, it could be that you’re not in sync with their communication preferences. Diana Peterson-More writes a brilliant article about communication alignment in her piece...
3 min read
Do You Realize Who You Really Are? Here's What We Know About Great Fundraisers
Right this moment, your head is down, running full speed, until you reach the end of this holiday season. Your hand is cramped from writing so many notes, your heart is beating fast, and you don’t...
2 min read
3 Meaningful Ways to Say Thanks
Many of us in the U.S. are getting ready to celebrate the Thanksgiving holiday tomorrow. But gratitude is a year-long practice, not an annual feast. Studies have shown that practicing gratitude makes...
2 min read
Are You Embracing the Power of “Thank You”?
Something I’ve been working on in my growth as a leader is to show appreciation for my team. It’s not that I don’t appreciate them; I’m just not good at it, and I don’t always remember to mention it....
3 min read
Would You Hire a Fundraiser with No Fundraising Experience?
Are you having a hard time finding frontline fundraising talent? You’re not the only one. We’re hearing from our clients how difficult it is finding people to respond to job postings and recruitment...
2 min read
Failure As Opportunity: How to Value the “No” In Your Life
I used to hate the word “no.” Everywhere I turned people were telling me no, and at the time it felt like failure.
3 min read
Why Do Fundraisers Avoid the Problem in Their Storytelling?
You have a flat tire, so you need to go get it fixed. You’re hungry so you stop and get some fast food, or you visit the grocery store. When you’re not feeling well – you go to the doctor. If your...
3 min read
Question of the Month: What does it really mean when a donor says “no” to your request for a gift?
Some people may think that a fundraiser’s job is to get donors to say “yes.” But that’s not accurate. As fundraisers, our job is not to pressure donors toward any specific action, but to align with...
3 min read
Why Being a Frontline Fundraiser is NOT Just a Career
To illustrate the deep impact that you have as a frontline fundraiser in matching your donor’s passions to the mission, I’d like to share a story.
2 min read
Don’t Be White Noise to Your Donor: 4 Ways to Stand Out
You know those sound machines that create white noise and block out all the other sounds around them? That’s what’s happening to your donors right now because everyone is following the same donor...
