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Why does your donor love your organization so much? Have you sat down with your donor and really listened to their answer? If they said something like, “well, I just think you do a great job,” did...
3 min read
One of the advantages of being an outside consultant is that you can see things that those who are “in it” can’t, for one reason or another. It doesn’t mean a consultant is better than a front-line...
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Fourth in a six-part series: Truth Bombs About Major Gifts You cannot start or invest in a major gift program and see immediate results. The problem in our industry is that non-profit leaders and...
1 min read
Maybe you’ve heard that old adage: information tells, emotion sells. I suggest you print that out and put it in front of you when you’re writing, so that you make sure you start with emotion and then...
2 min read
When I was a development director, there were times that I felt really alone. Especially when I was struggling. I didn’t have many people I could bounce ideas off easily. And at that time, it wasn’t...
2 min read
#5 in the series How a Caseload Grows Over Time Budget time in any organization, commercial or non-profit, is when revenue forecasts are always made. Someone will invariably say, “We need growth of...
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#3 in the series How a Caseload Grows Over Time We have just completed a major study on how a major donor caseload behaves over time. I will address the economics of the caseload in the next blog....
3 min read
#2 of the series How a Caseload Grows Over Time In my last blog, I talked about your major gift caseload as an incubator for transformational giving. Here is how that works. In our training on...
3 min read
In my last post, I talked about what it meant to have a strong brand for a non-profit. It’s giving your donors a great experience. Not just when they become a new donor to your organization, but all...
2 min read
Whenever I attend a fundraising conference there is always at least one major gift seminar about how to find a donor who can give a six or seven figure gift. In fact, just a couple of weeks ago I was...
