2 min read
You Need ‘Your People’
When I was a development director, there were times that I felt really alone. Especially when I was struggling. I didn’t have many people I could easily bounce ideas off with or talk things through....
Passionate Giving BlogTM
Major Gifts
3 min read
You Can Have More Major Donors in 2025
We are absolutely living in strange times. Many have coined it the second “Gilded Age.” We see power in the hands of extremely wealthy billionaires and the gulf between the wealthiest and the poorest...
2 min read
You’re Using Campaigns as a Crutch!
If your non-profit has done more than two capital campaigns in its history, it’s most likely because you don’t have a strong major gift program and/or you’re using it as a crutch not to develop...
2 min read
A Donor Offers to Give You Twice What You Expected
There were two events last month I want to tell you about.
4 min read
Changing Your Major Gifts Program from Transactional to Relational
I was told about this experiment back in 1986, and it has stuck with me all these years. A teacher was given false information about the IQ and abilities of her classroom students. This changed her...
2 min read
Do You Want a Great Major Gift Team? Hire a Great Manager!
After 15+ years at Veritus helping non-profits increase their revenue from major gifts (meaning mid, major and planned giving) we’ve learned that the number one element for success is great manager...
1 min read
18 Barriers to Effective Relational Fundraising
Every non-profit organization I’ve encountered has some kind of barrier that prevents a donor from freely giving to their heart’s content to that organization.
2 min read
Have You Discovered the BEST Strategy for Mid-Level and Major Gifts Success?
When Richard asked me if I wanted to join his major gift consultancy back in 2009, he had already established the backbone of the strategy, structure, and process of what we now call The Veritus Way...
2 min read
New National Major Gift Revenue Numbers: 2022 Down Over 4% from 2021, but Veritus Clients Are UP 22%! Why?
I just finished reading several blogs and reflections from AFP-ICON, which just wrapped up in New Orleans, and it sounds like people are extremely nervous! Why? Because a recent report by the...
2 min read
Don’t Be White Noise to Your Donor: 4 Ways to Stand Out
You know those sound machines that create white noise and block out all the other sounds around them? That’s what’s happening to your donors right now because everyone is following the same donor...
