2 min read
Why We Can’t Think Big.
A few weeks ago I was in a meeting with a non-profit development team and their CEO. The CEO came into the meeting, sat down, and with a big smile on her face, said, “Team, I want us to dream big. I...
2 min read
A few weeks ago I was in a meeting with a non-profit development team and their CEO. The CEO came into the meeting, sat down, and with a big smile on her face, said, “Team, I want us to dream big. I...
3 min read
It never fails. The MGO is stuck in his relationship with the donor. He can’t seem to get her engaged. He even knows what the donor is interested in, but nothing seems to be working. So I ask: “Did...
3 min read
It is not surprising to me that many major donors do not give as they could to the causes they love. The primary reason they don’t is because MGOs do not ask them to. And one of the ways this happens...
Twice monthly, Jeff addresses current topics and classic problems in major gift fundraising.