3 min read
You have a flat tire, so you need to go get it fixed. You’re hungry so you stop and get some fast food, or you visit the grocery store. When you’re not feeling well – you go to the doctor. If your computer malfunctions – you take it in to get it fixed. All these real-life situations speak to how we...
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3 min read
Some people may think that a fundraiser’s job is to get donors to say “yes.” But that’s not accurate. As fundraisers, our job is not to pressure donors toward any specific action, but to align with...
3 min read
To illustrate the deep impact that you have as a frontline fundraiser in matching your donor’s passions to the mission, I’d like to share a story.
2 min read
You know those sound machines that create white noise and block out all the other sounds around them? That’s what’s happening to your donors right now because everyone is following the same donor...
4 min read
For today’s blog, I’ve invited Paul Towne to share his story with you with the hope that it might inspire you as you think about either moving into a new position or, if you are a non-profit manager...
3 min read
When did mid-level programs become an essential part of fundraising strategy? I remember it well. I was sitting in a conference room 10 years ago and a client of ours who we were working with on...
6 min read
I was talking with a business colleague and asked him if he knew Ralph [not his real name]. “You know,” I said. “That guy who used to work at [name of organization].”
4 min read
This is Part 3 of a series on building trust: “No Trust, No Relationship, No Money.” So far, on this journey of earning donor trust, we have talked about how trust starts with you, then moves to your...
5 min read
This is Part 2 of a series on building trust: “No Trust, No Relationship, No Money.” “The fish stinks from the head.”
3 min read
Most non-profits don’t realize there’s a connection between their organization’s structure and their donor pipeline.
