4 min read
Goal Setting: How to Do It!
If you’ve been a reader of this blog for a bit, you know that we’re constantly telling you – as part of The Veritus Way of major gifts – that you need to set individual revenue goals for every one of...
3 min read
Non-Profit Leaders: There is No Shortcut in Major Gifts
Major Gift work is not easy. Yet when I read the headlines of our industry magazines and websites, everyone seems to have either an easy way to do major gifts, or some kind of major gift fundraising...
2 min read
You Need ‘Your People’
When I was a development director, there were times that I felt really alone. Especially when I was struggling. I didn’t have many people I could easily bounce ideas off with or talk things through....
2 min read
Are You Having Trouble Coming Up with Touch Points?
I have some great practical advice for you. We do a ton of planning at Veritus Group. Right now, we’re working with over 150 major gift officers, so all of them are in some stage of developing their...
2 min read
Discipline is Freedom
There is a big banner that drapes down from the ceiling in the gym I go to every day. It says, “Discipline is Freedom.” I think about this concept often and this statement has been our guiding...
1 min read
Don’t Cut Your Budget… Delight Your Donors!
If you are non-profit leader or manager who is concerned with managing expenses and is considering cutting or downsizing your relational fundraising program… think again. Recently, I was reading Seth...
3 min read
It’s Not Enough to Say Thanks
You know that when a donor gives a gift, your first job is to say thank you, as quickly as possible. Amazingly, colleagues in our industry (including Richard and myself) have written, conferenced,...
3 min read
You Can Have More Major Donors in 2025
We are absolutely living in strange times. Many have coined it the second “Gilded Age.” We see power in the hands of extremely wealthy billionaires and the gulf between the wealthiest and the poorest...
1 min read
Are You Reluctant to Ask for a Year-End Gift?
You have roughly 5-6 weeks left in the year to have face-to-face conversations with your donors and to ask for gifts. I say that because all of your donor meetings really should be wrapped up by...
3 min read
Why Do You Need a Coach?
If you are a frontline fundraiser, you need a coach. It’s doesn’t matter if you are brand new to the profession or you have over 20 years of experience. I have seen first-hand, over and over again,...
2 min read
You’re Using Campaigns as a Crutch!
If your non-profit has done more than two capital campaigns in its history, it’s most likely because you don’t have a strong major gift program and/or you’re using it as a crutch not to develop...
2 min read
Question of the Month: What are the guiding principles of The Veritus Way of fundraising?
No matter how long you’ve been following Veritus Group, you’ve probably heard us encourage you to adopt “The Veritus Way” of major gift fundraising. But what exactly does that mean?
