2 min read
What is the ‘Yes’?
What is the ‘yes’ your donor can offer?
2 min read
What is the ‘yes’ your donor can offer?
2 min read
It’s a delicate thing.
4 min read
“How many of your donors have made a planned gift?” A question like this, or really anything related to “planned giving,” strikes terror into your heart and the hearts of every other fundraiser I...
4 min read
One of the best things we can do for ourselves is look at how someone else is doing their work and explore how to apply it to what we do in fundraising. Take asking questions, for example.
3 min read
Some people may think that a fundraiser’s job is to get donors to say “yes.” But that’s not accurate. As fundraisers, our job is not to pressure donors toward any specific action, but to align with...
6 min read
I was talking with a business colleague and asked him if he knew Ralph [not his real name]. “You know,” I said. “That guy who used to work at [name of organization].”
4 min read
This is Part 3 of a series on building trust: “No Trust, No Relationship, No Money.” So far, on this journey of earning donor trust, we have talked about how trust starts with you, then moves to your...
4 min read
This is Part 1 of a series on building trust: “No Trust, No Relationship, No Money.” Trust is the core building block of all relationships. Yet many donors do not trust the organizations they give to...
3 min read
Your hands ache from writing “We couldn’t do this work without you,” on hundreds of cards. The papercuts on your fingertips sting as you shovel another handful of Fritos into your mouth, desperate to...
6 min read
What donors want is rather simple. In truth, it boils down to our own core wants. If you can meet these wants, you’ll be surprised to see how much more impactful your donor relationships will become.
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.