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Why Are Fundraisers Obsessed with Younger Donors?

Why Are Fundraisers Obsessed with Younger Donors?

by Richard Perry and Jeff Schreifels | May 17, 2021 | Donor Care, Non-Profits | Fundraising, Major Donors

Don’t fall victim to putting your focus and attention on younger donors. Instead, focus on donors with the greatest giving potential.

Collecting Courage: Joy, Pain, Freedom and Love

Collecting Courage: Joy, Pain, Freedom and Love

by Richard Perry and Jeff Schreifels | May 7, 2021 | Fundraising, Management, Non-Profits | Accountability, Culture of Philanthropy, Leadership

“Collecting Courage” calls all non-profit professionals to understand and respond to the immense privilege and oppression in this industry.

Develop Offers that Donors Want

Develop Offers that Donors Want

by Richard Perry and Jeff Schreifels | Dec 25, 2019 | Asking, Fundraising, Non-Profits, Philanthropy | Donor-Centered, Impact, Overhead

Donors will want to see things their way, and they’ll demand more accountability for how their money was spent. They’ll want to verify how things operate and will be thinking about the end result.

Make Sure You Have the Facts!

Make Sure You Have the Facts!

by Richard Perry and Jeff Schreifels | Dec 20, 2019 | Fundraising, Management, Non-Profits, Results | Data, Marketing Plans, Metrics, Qualifying

What is true? What is real? In major gifts we get so focused on getting the money that we hardly stop to figure out who we should be relating to.

You Don’t Need New Donors

You Don’t Need New Donors

by Richard Perry and Jeff Schreifels | Aug 2, 2019 | Fundraising, leadership, Non-Profits | Passions and Interests, Prospecting, Relationships

Major gift officers need to concentrate on current donors, not prospecting for new donors. Your current caseload has great potential!

Your Two Best Friends

Your Two Best Friends

by Richard Perry and Jeff Schreifels | Apr 29, 2019 | Focus, Non-Profits | Finance, Programs, Teamwork

Fundraising works best when you’re in partnership with those who deliver programs and services, and those who track the money. Make them your friends.

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