Program impact information is one of the most-neglected areas in the non-profit sector. Here are some great ideas to get reports of performance for donors.
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When you’re doing what really matters in major gifts, you get a desired organizational outcome (donors retained, upgraded and giving), and you get a donor’s desired outcome (to make a difference).
Richard and I have story after story of how donors stop giving to an organization because they never heard back from them after they were thanked. It was crickets. Nothing. Nada. This is after giving some very large gifts.
