If you don’t start treating donors as equals, letting them have a voice and telling them they’re making a difference, you’ll find that they will literally run away from you.
Professional fundraisers shouldn’t have job titles that talk about the money, or about internal goals.
If you can follow these eight management strategies, you’ll create and foster an atmosphere that’s donor-centered, honoring of your staff, and promoting a workplace of trust and care of people.
When meeting with donors, are you curious about their motivations? Do you listen well, and ask more questions?
If you can help your organization embrace the idea that your donors need to know the impact of their gifts, your donors will be with you for a very long time.
Throw out the old metric of face-to-face meetings and phone calls, and instead embrace the regular creation of “meaningful connections” with donors.