Eight Ways to Lose Your Donor
Here’s a list of what NOT to do. When fundraisers treat their donor like an ATM, it’s the worst kind of transactional fundraising.
How to Report Impact During a Pandemic
Most non-profits are great at getting gifts, but they quickly move on, forgetting about the donor. Don’t do that. Stay with that donor, and they’ll stay with you.
Resolve to Serve Your Donor, Don’t Sell Them
Your first resolution of the New Year should be to give your donor outstanding service.
Don’t Just Serve Your Donors; Do More of This.
If you really want to set yourself apart and endear a donor to your organization, start thinking what kind of “experience” you are going to give your donor.
Going Beyond What is Expected of You: Providing Outrageous Service
Being a great major gift officer requires that your actions go beyond everyone’s expectations of you. Providing outrageous service to your donors will do that.
To Grab a Donor’s Attention, Be a Luddite
It’s so easy now to send a quick email, text, online survey, etc. to our donors, (which are all great ways to connect to a donor), but perhaps instead of “speeding up” our communication, in order to really grab their attention, you should slow it down.
TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
