Ignore My Preferences – Plan to Fail
If you ignore your donor’s preferences, they will more than likely leave your organization to find a more welcoming place to give their money.
Why Talking About the Problem Is So Difficult
It may feel counterintuitive, but talking about the problem that your non-profit is organized to address is the real way to motivate giving.
Dissatisfied Donors Drive Drop in Giving
While there are multiple explanations for reduced giving from donors, there are two main drivers behind donor dissatisfaction.
The Negative Impact of Performance Measurement
When fundraising managers only focus on getting the money, performance measurement becomes a destructive force. Here’s how to do it right.
Is Your Hybrid Major Gifts/Planned Giving Position Doing More Harm Than Good?
A hybrid position will always hurt either major gifts or planned giving, or both. Proper stewardship depends on separation of the functions.
Want to Build Solid Donor Relationships? Connect with Your Team!
A short call to each of your team members will help develop a connection with every one of them and strengthen your donor relationships.
Big Gifts Come From Bold Offers
To secure the greatest value for your donor and your organization, you must make a compelling offer that has these five key elements.
TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
