Donors want to know the impact of their giving, but your program staff also want to know their impact on the donor!
Most MGOs have an abundance of unqualified donors in their portfolios. What does your gut tell you about yours?
It’s so important to stay in touch with your donor and counter the natural tendency for relationships to decline.
Most non-profits are great at getting gifts, but they quickly move on, forgetting about the donor. Don’t do that. Stay with that donor, and they’ll stay with you.
Rejection doesn’t feel good, but don’t get discouraged by it. Rather, use it as a tool to focus and learn from.
Communications with donors should be driven by their preferences and comfort level, not yours.