Don’t Forget to Be a Human!

Don’t Forget to Be a Human!

It’s surprisingly easy to fall into a rhythm where you forget the human side of your relationship with a donor. You get focused on arguably important things like impact reports, client stories, and ask amounts. But in the rush of everything, are you forgetting about...
Have You Tried Being a Donor?

Have You Tried Being a Donor?

Have you experienced how it feels to give your money to a mission you care deeply about, but then you never hear back about the difference it made? It can make you feel invisible and not connected meaningfully to that organization. I recently wrote a blog about...
The Elements of a Good Touch Point

The Elements of a Good Touch Point

You’re creating a plan for the qualified donor on your caseload. You need some good touch points – effective and compelling – touch points that will make the donor feel known and appreciated. But what should they be? How do you know that the touch point you are...