MGOs at colleges and universities are being managed through metrics, instead of being encouraged to nurture relationships with donors.
Happiness and success in fundraising come from helping donors find joy in their giving.
Managers and leaders forget what you’ve agreed to. They have too much stuff swirling around in their heads to keep track of it all. It’s your job to remind them.
Why would a donor want to meet with you, other than to find satisfaction for an interest or passion they have?
Desire happens when there is a confluence of need and a possible satisfier of that need. Remember that donors want to solve problems with their resources given to your organization.
Donors have specific interests – that is a fact. And you must find out what they are. This point has EVERYTHING to do with your ability to secure a meeting with the donor.