There is one area that, if you can devote time and energy toward it, will definitely break though the noise your donors live in every day: serving your donor!
You probably would never think of saying “no” to a donor. But in a healthy relationship, sometimes a major gift officer has to set boundaries.
The relationship between a fundraiser and a donor starts with the fundraiser – you must get your own attitude right if you want a productive relationship with others.
If you want a major gift officer to stay at your organization, you must embrace the concept that donors are first, and that it’s all about fulfilling their desires and passions as it relates to your mission.