Why Your Donor May Be Confused About Their Relationship With You
A donor relationship should feel like a partnership, but often, donors sense that they’re only valued for how much they give.
The Elements of a Good Touch Point
In your communication plans for qualified donors, make sure every touch point includes at least one of the elements here.
Question of the Month: What do major donors need to know in order to make a big gift?
In this Question of the Month video, Karen and Jeff address the key points that will impact your donor’s decision about making a large gift.
Improve Your Donor Relationships by Focusing on This ONE Thing in 2023
If you focus on just one thing this year: get to know your donors’ passions and interests. Here’s a story that shows the impact it can have.
Why You Need to Build a Partnership Between Direct Response and Major Gifts
When Direct Response and Major Gifts work together, there is an incredible opportunity to deepen donor relationships and increase net revenue.
The Four Types of Donors to Consider When Building a YMAD
Not every donor is moved by the same style of impact reporting. Knowing these four donor personality types can guide your “YMAD” reports.
TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
