Most organizations don’t evaluate the cost of their fundraising events in a way that takes the full cost into account.
No matter the organization, no matter the mission, donors everywhere share the same deepest longing. Its simplicity might surprise you.
There’s a lot of fear around asking donors about planned gifts, but there doesn’t have to be. Here’s how to get the conversation started.
Some believe that an economic downturn will lead to a giving crisis. But what’s the key driver of giving? Hint: it’s not the economy.
Making common major gifts mistakes may be holding you back from being successful in your fundraising work.