Question of the Month: Why do we recommend creating both budget AND aspirational goals?
In this Question of the Month video, Jeff and Richard share more about why it’s important to have these two different goals in mind.
In this Question of the Month video, Jeff and Richard share more about why it’s important to have these two different goals in mind.
Dramatically increase your success with donors by asking thoughtful, insight-generating questions that uncover their true wants.
If you think donor fatigue means donors are tired of giving, you’ve got it wrong. Donors are tired of the way you treat them. Here’s how to reset the relationship.
To connect your donors to the need, you need to humanize your fundraising communications with emotional storytelling.
Keeping your donors’ attention is as simple as shifting the focus away from yourself and telling them how their gifts made a difference.
Building relationships with donors takes time. If you want to succeed in mid-level or major gifts, you need to take a long-term view.
If your non-profit isn’t structured around donor acquisition, there’s likely to be some tension between the mar-com and fundraising functions.
While the Fundraising Effectiveness Project report shows lower revenues, Veritus clients saw their mid-level programs grow by 7% in 2022.
Despite the national trends showing a decrease in major gift revenue in 2022, Veritus clients are actually seeing significant revenue growth.
Creating meaningful familiarity with your donor without becoming your donor’s friend can be challenging. Here are some ideas on how to do it.