Don’t jeopardize your major gift revenue by asking your MGO to focus on anything outside of these five key tasks.
There’s an emotional element to the work you do as a fundraiser. When you let your heart show, it gives others permission to do the same.
When fundraising management tasks their frontline team with duties outside of building donor relationships, there’s a real economic cost.
Even the smallest non-profits can work with major donors. Cover the basics, and you’ll find it can work for you!
If you are a major gift officer, where are you spending most of your time? If it’s not with donors, there might be a problem.
Yes, it is possible to teach “old dogs” new tricks in major gift fundraising. Very possible. But you have to have patience, understanding and persistence to help make those “new tricks” a way of life.