Question of the Month: How do you set goals in major gifts?
In this Question of the Month video, Richard and Jeff discuss how to set goals for your major gifts program in a way that honors the donor.
In this Question of the Month video, Richard and Jeff discuss how to set goals for your major gifts program in a way that honors the donor.
You MUST follow these four steps to properly set goals in major gifts.
Major gifts officers are sometimes unsuccessful because they’re expected to have a “servant attitude” and pitch in with every organizational program and need. This is not their job, and they shouldn’t be doing it.