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The Confusion Around Marketing, Communications, and Fundraising Functions

The Confusion Around Marketing, Communications, and Fundraising Functions

by Richard Perry and Jeff Schreifels | May 5, 2023 | Budget, Budgeting, Budgets, Communications, Fundraising, Marketing, Non-Profit Leadership, Organization Structure, organizational structure | Budget, Budgets, Finance, Strategic Plans, Structure

If your non-profit isn’t structured around donor acquisition, there’s likely to be some tension between the mar-com and fundraising functions.

No Program Information, No Program Money

No Program Information, No Program Money

by Richard Perry and Jeff Schreifels | Mar 13, 2023 | Collaboration, Finances, Fundraising, Money, Program Information | Culture of Philanthropy, Finance, Fundraising, Money, Programs, Teamwork

Frontline fundraisers need access to program information that reflects donors’ passions and interests. Otherwise, revenue will suffer.

The Only Reason Your Non-Profit Should Be Worried About the Economy

The Only Reason Your Non-Profit Should Be Worried About the Economy

by Richard Perry and Jeff Schreifels | Jun 24, 2022 | Economic Recession, Fundraising, Non-Profits | Economics, Finance, Non-Profits

Non-profits that lack solid mid, major, and planned giving programs will feel the strain in times of economic recession or uncertainty.

Does Your Non-Profit Offer Charitable Gift Annuities? 3 Things to Do Now

Does Your Non-Profit Offer Charitable Gift Annuities? 3 Things to Do Now

by Robert Shafis | Jun 17, 2022 | Finance, Nonprofit management, Planned Giving | Economics, Finance, Non-Profits, Planned giving

If you offer charitable gift annuities, here’s how the increased rate could impact your charity, along with other economic factors in 2022.

The Eggs In One Basket Problem

The Eggs In One Basket Problem

by Richard Perry and Jeff Schreifels | Apr 29, 2020 | Revenue, revenue diversification | Finance, Structure, systems

Think about your donor pipeline. Is it healthy? It is fully functional? If not, there’s work to do.

Your Two Best Friends

Your Two Best Friends

by Richard Perry and Jeff Schreifels | Apr 29, 2019 | Focus, Non-Profits | Finance, Programs, Teamwork

Fundraising works best when you’re in partnership with those who deliver programs and services, and those who track the money. Make them your friends.

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