by Jeff Schreifels | May 8, 2024 | Budget, Goal Setting, Goal-setting, Major Gift Goals, Major Gift Programs, Revenue | Budget, Budgets, Finance, Fundraising, Goal-setting
We recommend setting an aspirational goal that will help you imagine the possibility of asking for a larger gift.
by Richard Perry | Apr 24, 2024 | Budget, Budgeting, Budgets, Donor Journey, Donor Pipeline, Economics of Major Gifts, Finance, Return on Investment | Budget, Budgets, Economics, Finance, Fundraising, Pipeline Development
When your fundraising budget isn’t properly allocated across the donor pipeline, it has economic consequences for your non-profit.
by Richard Perry and Jeff Schreifels | Jan 26, 2024 | Budget, Budgeting, Goal Setting, Individual Goals, Planning | Budget, Budgets, Finance, Goal-setting
In this Question of the Month video, Jeff and Richard share more about why it’s important to have these two different goals in mind.
by Veritus Group | Oct 27, 2023 | Donor-Centered, Non-profit Management, Organization Structure, Strategic planning | Donor-Centered, Finance, Fundraising, Management, Non-Profits, Planning, Structure
In this Q&A, Veritus Group Founder Richard Perry shares what it means to align your non-profit’s structure to the donor journey.
by Richard Perry and Jeff Schreifels | May 5, 2023 | Budget, Budgeting, Budgets, Communications, Fundraising, Marketing, Non-Profit Leadership, Organization Structure, organizational structure | Budget, Budgets, Finance, Strategic Plans, Structure
If your non-profit isn’t structured around donor acquisition, there’s likely to be some tension between the mar-com and fundraising functions.
by Richard Perry and Jeff Schreifels | Mar 13, 2023 | Collaboration, Finances, Fundraising, Money, Program Information | Culture of Philanthropy, Finance, Fundraising, Money, Programs, Teamwork
Frontline fundraisers need access to program information that reflects donors’ passions and interests. Otherwise, revenue will suffer.