No Program Information, No Program Money
Frontline fundraisers need access to program information that reflects donors’ passions and interests. Otherwise, revenue will suffer.
Does the Donor Relationship Count?
When it comes to the economic impact of an MGO, does the donor relationship count? Yes, and it’s more significant than you realize.
Don’t Be Obsessed with ROI
Return on Investment ratios are meaningless if you’re not growing your income for mission.
MGOs Will Leave If You Give Them Unrealistic Goals
Management needs to help major gift officers create annual goals based on donors’ reality, not based on wishful thinking or random percentage increases.
TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
