Donors Will Not Give to Their Capacity Unless You Deal With These Two Issues
There is a main reason your donor will not give to their capacity, and it seems that folks are struggling to implement a solution to this problem. Which is why I keep talking about it – see my blog from September of last year. I’m bringing this back up again because...
Founder Q&A: Is The Veritus Way Relevant to Any Fundraising Strategy?
When we talk about The Veritus Way™, we’re referring to our proven approach and structure for relational fundraising that’s focused on making meaningful connections with your donors. But does The Veritus Way still apply when you’re talking about other...
Do You Really Need to Host Another Fundraising Event?
For a long time, hosting donor events and fancy galas was the be-all and end-all of fundraising. But in our post-pandemic world, it’s hard to argue that they serve anything more than a publicity function. Even before the pandemic showed how unreliable events are as a...
It’s a Strategy, NOT a Department
It’s not surprising. We are so into ourselves that we forget what fundraising all is about. We are so regimented in our thinking that we lose sight of donors. What am I talking about? The pervasive need that non-profits have to turn a fundraising strategy into a...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
