From the Front Lines: What to Expect When You Try to Qualify Donors
Here’s how the qualifying process works, when you’re building a caseload of major donors.
Donor Fatigue is a Myth
Through my many years of fundraising leadership, I’ve never empirically encountered donor fatigue.
The Impossible Job of a Director of Development
As a manager, you have to lead in your area of expertise and for all the other work, get results through the work of others who are better at it than you.
Respecting Donors’ Space and Time (Don’t Bother Them)
Respect your donor’s wishes in their interactions with you. Don’t cross boundaries they set.
Major Donors Love When You Tell It Straight (not Manipulate)
The path to a lasting relationship with your donor is to never cross the line from social influence into manipulation.
Major Donors Love Transparency
Donors can tell when you’re stretching the truth, even for the best of reasons. As they trust you more, they’ll give more.
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Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
