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Major Donors Love When You Tell It Straight (not Manipulate)

Major Donors Love When You Tell It Straight (not Manipulate)

by Richard Perry and Jeff Schreifels | Nov 13, 2020 | Fundraising copy, Influence, Strategy | Communication, Major Donors, Moves Management

The path to a lasting relationship with your donor is to never cross the line from social influence into manipulation.

Major Donors Love Transparency

Major Donors Love Transparency

by Richard Perry and Jeff Schreifels | Nov 11, 2020 | Fundraising copy, Strategy, Telling the truth | Communication, Moves Management

Donors can tell when you’re stretching the truth, even for the best of reasons. As they trust you more, they’ll give more.

Truth Bomb #4: Major Gifts is Your Highest Net Revenue Generator

Truth Bomb #4: Major Gifts is Your Highest Net Revenue Generator

by Richard Perry and Jeff Schreifels | Nov 4, 2020 | major gifts, Net Revenue, Strategy | Budgets, Management, Return on Investment

Longer-term investments in major gift fundraising will pay huge benefits – if you have the patience.

How to Create a Dynamic Strategy for Every Single Donor: A Step-by-Step Process

How to Create a Dynamic Strategy for Every Single Donor: A Step-by-Step Process

by Richard Perry and Jeff Schreifels | Aug 10, 2020 | Accountability, Stewardship, Strategy | Discipline, Moves Management, Strategic Plans

Here’s a step-by-step process on how to put together a strategic plan for each donor. Once MGOs find it’s possible, they use it to stay on task and become successful.

Damaging Crisis Statements and Actions

Damaging Crisis Statements and Actions

by Richard Perry and Jeff Schreifels | Apr 6, 2020 | Crisis, event cancellation, Strategy | Asking, Communication, COVID-19

Don’t stop giving your donors the opportunity to fulfill their passions and interests, even during a crisis.

Major and Planned Giving Pixie Dust

Major and Planned Giving Pixie Dust

by Richard Perry and Jeff Schreifels | Mar 13, 2020 | Strategy | Planning, Structure, systems

Get rid of “Pixie Dust thinking” and get back to the real work that needs to be done.

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