picture of a man with a rock on top of him under pressure - donors

Show Me the Money! Why Non-Profit Leaders are Sacrificing Long-Term Relationships

By | Leadership, Non-Profits, Relationships | One Comment

Major Gift Officers are coming up against an avalanche of non-profit leaders who are putting extreme pressure on their staff to seek out transactional gifts and forego building relationships with donors. I know you feel the pressure, but do not allow non-profit leaders who don’t understand what major gifts is all about to change how you are doing your good work.

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