The Satisfaction of Unclogging a Drain and What That Has to Do with Your Donor Pipeline
I don’t know about you, but I love watching Reels or TikTok videos of the drain cleaners. You know what I’m talking about? There are tons of videos of clogged drains and you watch people methodically chip away at the clog until whoosh, the drain is unclogged and the...
Question of the Month: How do you set goals for mid-level?
In mid-level, with a caseload of 500-700, it’s not realistic to set goals for individual donors as we do in major gifts. Instead, mid-level donors are organized into three tiers, and fundraisers work their plan by sending strategic touch points for each of those...
Will the Real Mid-Level Program Please Stand Up?
Words create pictures in our minds. The challenge in communication is determining if the picture in our mind matches the picture in the mind of the person speaking and vice versa. One of the coaching exercises I use to illustrate this point is to ask what someone...
Do You Qualify Mid-Level Donors?
As you may already know, part of the Veritus Way of major gifts is to make sure you ONLY have qualified donors in your portfolio. (You can learn more about our major gifts qualification process here.) But what about mid-level? Should you qualify donors for your...
What are the Key Traits of Extraordinary Mid-Level Officers?
Second in a two-part series When you think about it, there is no one way to be successful as a Mid-Level Officer. We all bring our own background, experiences, and personality to this work, which adds so much value to our relationships with donors. (You can read...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
