by Jeff Schreifels | Oct 30, 2024 | Capital Campaigns, Fundraising Non-Profits, Money over Relationships | Culture of Philanthropy, Fundraising, Major Gifts, Mid-Level, Non-Profits, Passions and Interests, Planned giving, Relationships, Structure, The Veritus Way
If your non-profit has done more than two capital campaigns in its history, it’s most likely because you don’t have a strong major gift program and/or you’re using it as a crutch not to develop authentic relationships with donors. At Veritus, we have seen this...
by Jeff Schreifels | Apr 8, 2024 | Economics, Fundraising, Giving, Major Gift Programs, Mid-Level Program, Statistics | Economics, Giving, Major Gifts, Mid-Level, Non-Profits, Performance
You may have heard that there’s a new fundraising report out called the Philanthropy Outlook by Lilly School of Philanthropy and sponsored by CCS. Basically, the report says that the forecast for 2024 and 2025 is that overall, giving will go up 4.2% and 3.9%. For...
by Jeff Schreifels | Nov 29, 2023 | Donor Pipeline, Major Gift Pipeline, Mid-Level Donors, Mid-Level Program | Mid-Level, Mid-level donors, Pipeline Development, Strategic Plans, Structure
I don’t know about you, but I love watching Reels or TikTok videos of the drain cleaners. You know what I’m talking about? There are tons of videos of clogged drains and you watch people methodically chip away at the clog until whoosh, the drain is unclogged and the...
by Veritus Group | Jul 17, 2023 | Goal Setting, Mid-level, Mid-Level Program, Mid-Level Programs, Revenue goals | Goal-setting, Mid-Level, Mid-level donors, Strategic Plans
In mid-level, with a caseload of 500-700, it’s not realistic to set goals for individual donors as we do in major gifts. Instead, mid-level donors are organized into three tiers, and fundraisers work their plan by sending strategic touch points for each of those...
by Guest Contributor | Jun 9, 2023 | Mid-Level Programs, Relationship-based Fundraising, Strategic Plan | Caseloads, Mid-Level, Pipeline Development, Retention, Strategic Plans
Words create pictures in our minds. The challenge in communication is determining if the picture in our mind matches the picture in the mind of the person speaking and vice versa. One of the coaching exercises I use to illustrate this point is to ask what someone...
by Jeff Schreifels | Apr 12, 2024 | introduction cycle, Mid-Level Officer, Mid-Level Program, Mid-Level Programs, Qualifying Donors | Mid-Level, Mid-level donors, Qualifying
As you may already know, part of the Veritus Way of major gifts is to make sure you ONLY have qualified donors in your portfolio. (You can learn more about our major gifts qualification process here.) But what about mid-level? Should you qualify donors for your...