When setting goals and tracking performance for mid-level giving programs, fundraisers should pay attention to these essential KPIs.
Major gift fundraising is a long game. Relationships take time. To be successful over the long term you need to think long-term. You need to know where you are going. Do you know?
Now is the perfect time for major gifts officers to evaluate, set course corrections and communicate to leadership what is happening with caseload goals, before you wake up and it’s July and you are scrambling.