Your future major donors are getting stuck at lower levels of giving due to clogs in your donor pipeline. So how do you get them un-stuck?
How is your organization doing at feeding the major gifts pipeline? Are your investments balanced across different fundraising areas?
Implementing a mid-level program is the most effective way to root out clogs in your major gift pipeline and move donors up in giving levels.
Are donors stuck at a lower giving level? You may need to develop a true mid-level program that is overlaid on top of your current direct-response fundraising program.
Major gifts will only be successful if all parts of your fundraising program are balanced and working well. Keep the pipeline flowing toward their maximum engagement with your organization!