To connect your donors to the need, you need to humanize your fundraising communications with emotional storytelling.
Is the story you’re telling yourself about unanswered donor calls leaving you defeated? Here’s how to get strategic with a rewrite that serves your goals.
Why do we have so much difficulty talking about the problem in our storytelling about our organizational work? Here are six reasons.
When a donor wants to make a significant gift – a real investment in your organization – she needs to make a heart connection. It’s your job to make that connection.
Today, think about all the stories your organization has to tell. Then think about how to bring your donors to that story so that it will break their hearts. You will be doing those donors a huge favor by helping them change their lives through their giving.