The Role of Trust in Major Gift Fundraising #2 – It Begins With Self Trust
I sat in her office and listened to her story. She was a seasoned MGO who, over the last four years had, in mostly subtle ways, been talked down to, made small and “put in her place.” It had stolen her spirit. And she had lost the brilliant spark and drive she once...The Role of Trust in Major Gift Fundraising: A Six-Part Series – #1: No Trust. No Relationship. No Money.
Trust is the core building block of all relationships. And many donors do not trust the organizations they give to or the people they relate to in those organizations. I’ve been wondering why. And then it dawned on me that as MGOs, Development Directors and CEOs of...Why MGOs Should NOT Prospect
The subject of prospecting in major gifts always causes a bit of controversy anytime Jeff and I talk about it. I suppose the reason so many pro-prospecting people get mad at us for taking a no-prospect stand is that they truly believe the illusion that “there is just...What Good Does an MGO Do?
“So, tell me, Richard. What good are those MGOs doing when all I see on the reports is that some of the money they received was motivated by direct mail, some of it was motivated by that event we had, some of it came in white mail and this other little portion came...How Should You Measure MGO Performance?
It is amazing to Jeff and me how often MGOs are left to wander in their jobs with no guidance and no measurement of performance. That’s why we came up with the following MGO Performance Dashboard: If you are an MGO reading this, don’t get wound up. This is not...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
