by Richard Perry and Jeff Schreifels | Jun 19, 2020 | Collateral, Lead generation, Marketing, PGO | Planned giving
Fifth in a series: The Seven Deadly Sins of Planned Giving Does your organization have stacks of outdated planned giving brochures gathering dust in a closet somewhere? If so, your organization isn’t alone. Our fifth sin, “marketing from a distance” means you’re...
by Richard Perry and Jeff Schreifels | Jun 17, 2020 | PGO, Plan for every donor | Planned giving, Strategic Plans, Structure
Fourth in a series: The Seven Deadly Sins of Planned Giving “Why do you support us?” “What is it about our organization that you love so much?” “What are the programs and projects that you get most excited about, and why?” Do you know the answers to these questions...
by Richard Perry and Jeff Schreifels | Jun 15, 2020 | PGO, Planned Giving Associate | Planned giving, Stewardship
Third in a series: The Seven Deadly Sins of Planned Giving If there’s one thing we see in common in Planned Giving and Major Gift portfolios across a wide swath of non-profit organizations, it’s that PGOs and MGOs have way too many donors in them. For major gifts,...
by Richard Perry and Jeff Schreifels | Jun 12, 2020 | Lead generation, PGO, Planned Giving Associate | Planned giving
Second in a series: The Seven Deadly Sins of Planned Giving Our Director of Planned Giving, Robert Shafis, really gets worked up when I ask him about how effective non-profits are in generating – and then actually following up on – planned giving leads. You see, Bob...