7 Pillars of Major Gifts – Pillar #7: What You Get Done Matters!

I was shocked when the MGO closed the door and told me about how her manager related to her. “No one ever asked me for a goal for the year,” she said.  “In fact, I didn’t even have a work plan.  My job description was vague and general.  And – listen to this – my...

Why the Chronicle is Wrong!

I think I’ve had it. Just recently the Chronicle of Philanthropy published its “Top 400” non-profits. No, not “Top 400” in effectiveness, but in total revenue. I can’t wait for the day that actually happens. What really bugged me was one of the articles that went with...

Starting a Major Gift Program is Not Easy

“Yeah, we realized we needed a major gift program so we just started one!” This statement summarizes what Jeff and I hear very frequently.  A leader says, “We’ll just hire someone and get going.” As if the money will flow like water out of a tap.  And then people like...

What to do During Financially Difficult Times

I am often asked about the state of major gift fundraising during these difficult economic times. Are people giving less? Should we budget less? Should we move more into a stewardship mode with donors vs. asking them for gifts?  What should we do? The surprising thing...

Getting Appointments – Handling Appointment Objections – Part 1

If you are always looking for the right moment to ask for the money, you will never find it. You have to be ready, willing and able to close what you started. You have to take the risk of hearing “no”. If that happens, don’t take the rejection to heart. The...

The Role of Money In Major Gift Fundraising

“What’s more important, Richard,” the major gift officer asked,  “a relationship with my donor or the money they can give?” Well, I couldn’t answer that question easily.  So, I didn’t.  Instead I started where I always start.  And that’s in talking about the role of...