![Why Goals?](https://veritusgroup.com/wp-content/uploads/2017/01/goals-2016-Mar23-2.jpg)
Why Goals?
Once you have a culture of individual donor goals in major gifts, it becomes easier to create a “bottom-up” approach to the budgeting of the entire development department.
Once you have a culture of individual donor goals in major gifts, it becomes easier to create a “bottom-up” approach to the budgeting of the entire development department.