The Monopoly Mentality — Why it Will Kill Major Gifts

I often run into fundraisers who somehow get it in their heads that “their” donors only support their organization.  Now I know if they were being honest and really thought about it,  they would admit that this is not true, but emotionally they act like their donors...

Even Fortune Cookies can Teach us About Major Gifts

“A friend in the market is better than money in the purse.”  This was the message of my fortune cookie at P.F. Changs on Sunday afternoon. Richard and I were having lunch and what’s weird is that we were talking about this very subject all during the meal. The subject...

Why the Chronicle is Wrong!

I think I’ve had it. Just recently the Chronicle of Philanthropy published its “Top 400” non-profits. No, not “Top 400” in effectiveness, but in total revenue. I can’t wait for the day that actually happens. What really bugged me was one of the articles that went with...

Starting a Major Gift Program is Not Easy

“Yeah, we realized we needed a major gift program so we just started one!” This statement summarizes what Jeff and I hear very frequently.  A leader says, “We’ll just hire someone and get going.” As if the money will flow like water out of a tap.  And then people like...

How to Put Together a Solid Strategic Plan

In my last post I talked about why it’s important to have a solid strategic plan for every donor.  Today, I’m going to help you understand the essentials of a putting that plan together.  Here are the steps I suggest you should take when writing a strategic plan:...