by Richard Perry and Jeff Schreifels | Oct 17, 2011 | Caseload Value, Development Directors, Director of Major Gifts, Donors, Fundraising, Fundraising ratios, Giving, Non-Profits, Philanthropy, Results, Strategic Plans | Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Marketing Plans, Mission, Non-Profits, Philanthropy, Uncategorized
“Yeah, we realized we needed a major gift program so we just started one!” This statement summarizes what Jeff and I hear very frequently. A leader says, “We’ll just hire someone and get going.” As if the money will flow like water out of a tap. And then people like...
by Richard Perry and Jeff Schreifels | Aug 19, 2011 | Development Directors, Director of Major Gifts, Donors, Fundraising, Fundraising ratios, Non-Profits, Passion, Philanthropy, Qualifying Donors, ROI, Stewardship | Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Marketing Plans, Non-Profits, Philanthropy, Uncategorized
#6 – Getting Rid of Cost by Getting Rid of Donors I will never forget the major gift officer I sat down with several years ago who was managing a list of 864 donors! That’s right – 864. It had never dawned on her that there was no way she could relate to each...
by Richard Perry and Jeff Schreifels | Aug 15, 2011 | Development Directors, Director of Major Gifts, Donors, Fundraising, Fundraising ratios, Giving, Non-Profits, Philanthropy, ROI | Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Non-Profits, Philanthropy, Uncategorized
#3 – Why It’s Important to Know the Cost and Revenue of each Donor on Your Caseload “Return on investment (ROI) by donor?” Yup. “You mean like ROI in direct mail – there is such a thing in major gifts?” Yes. “Why does this matter to me?” Well, one reason is that...
by Richard Perry and Jeff Schreifels | Aug 15, 2011 | Development Directors, Director of Major Gifts, Donors, Fundraising, Fundraising ratios, Giving, Non-Profits, Philanthropy, ROI | Development Directors, Donor-Centered, Major Gift Officers, Major Gifts, Non-Profits, Philanthropy, Uncategorized
#2 – The Four Major Gift Players Is the organization you are working for actually doing any good? If not, why are you there? It’s time to get out. Start looking. I say this because, for major gifts to succeed, not only in revenue generation, but also in maintaining...
by Richard Perry and Jeff Schreifels | Aug 12, 2011 | Development Directors, Director of Major Gifts, Donors, Fundraising, Fundraising ratios, Giving, Impact, Non-Profits, Philanthropy, Results, ROI | Development Directors, Major Gift Officers, Major Gifts, Marketing Plans, Philanthropy
#1 – Why You Need To Worry About Cost The great thing about Jeff is I can always count on him to rev up the conversation, say outrageous things that always have a chunk of truth in them and generally push the edges. Then when he is done with his pontificating I come...
