Identify Interest: The 2nd Relationship Step to Get Meetings
Donors have specific interests – that is a fact. And you must find out what they are. This point has EVERYTHING to do with your ability to secure a meeting with the donor.
The Essence of Moves Management
As you plan your moves with a donor, ask yourself the following question: “Will this move get me closer to fulfilling this donor’s interests and passions?” If it will, keep going. If not, start over.
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Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
