by Richard Perry and Jeff Schreifels | Apr 24, 2023 | Connection, donor friendship, Intimacy, Setting Boundaries | Donor Conversation, Meaningful Connections, Relationships
It’s a delicate thing. If you’ve done your job right as a frontline fundraiser, as part of discovering more about how best to serve your donor’s interests and passions, you’ve likely moved into a place intimacy with that donor that feels very personal. And while that...
by Richard Perry and Jeff Schreifels | Oct 23, 2015 | Big Data, Data, Intimacy, Major Donors | Donor-Centered, Major Gifts, Mid-level donors, Uncategorized
A friend of mine recently gave me brilliant article from the Wall Street Journal by their UK editor, Matthew Gwyther, entitled “Big Data, Blunt Instrument.” Gwyther talks about how “big data is the thing of the moment” and that companies (and non-profits) are using it...