by Richard Perry and Jeff Schreifels | Feb 15, 2016 | Content, Problems, Silver Bullet | Major Gifts, Moves Management, Strategic Plans, Uncategorized
It took me a long time and a lot of failure to learn that there is no silver bullet in any part of life, personal or professional, to solve the situations I face. I thought that the way to win the love, affection and commitment of a woman was through well-crafted...
by Richard Perry and Jeff Schreifels | Feb 8, 2016 | Content, Copy Length, Fundraising copy, Offers, Writing | Marketing Plans, Moves Management, Social Networking, Uncategorized
Editors love to edit. Critics love to critique. And many writers and communications folks love to make sure you keep your messaging short and to the point. There are even seminars you can attend where the presenter drones on and on about the form of the message vs....