
The Lie about the Silver Bullet
Don’t overthink your donor relationship strategies; just do the basic stuff. That’s what will work. There is no silver bullet.
Don’t overthink your donor relationship strategies; just do the basic stuff. That’s what will work. There is no silver bullet.
When you construct any message to your donors, regardless of the media, I suggest you pay attention to the following five principles to keep the right content in the center of your message.