Do you struggle a bit with how to work room full of your donors? It’s okay. It’s not an easy thing to do for anyone, much less a major gift officer.
As a major gift fundraiser and development professional, I know that you go through times of feeling isolated and alone. We need to connect with one another.
When you construct any message to your donors, regardless of the media, I suggest you pay attention to the following five principles to keep the right content in the center of your message.