The Economics of Major Gift Fundraising Series #3 – The Economic Destination of a Caseload
There are smart destinations and there are stupid ones in major gifts. Jeff and I experienced one situation in which the Director of Development and all of her MGOs had only one objective for each donor on each caseload: to build relationships with donors and not ask...The Economics of Major Gift Fundraising (#1 of 6)
Several weeks ago I got into a rather heated argument with a finance person in a large non-profit who was taking an aggressive and spirit-robbing position on the value of a Major Gift Officer. “What good are they doing anyway?” he said. “They take credit for money...Reasons Non-Profits Fail #4: Obsession with Percentages
“It sounds like you’re cooking the books,” I said. And the executive director went absolutely nuts. I wasn’t surprised because I had been in this conversation hundreds of times before. But I had to tell it like I saw it. Plus, it’s a topic that is very troubling...Ratios are Ridiculous!
Picture this. You’re sitting around with your colleagues in the conference room and the “boss” tells everyone that they have to figure out what percentage of the newsletter or the latest appeal can be “counted” as education because your fundraising ratios are too...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
