The Economics of Major Gift Fundraising Series #2 – Old Money vs. New Money
There is nothing that causes a bigger debate in the major gift business, next to who gets credit, than the subject of old money/new money. A couple of months ago I was meeting with a CEO of a very large non-profit. He got so heated in his discussion with me on this...
The Economics of Major Gift Fundraising (#1 of 6)
Several weeks ago I got into a rather heated argument with a finance person in a large non-profit who was taking an aggressive and spirit-robbing position on the value of a Major Gift Officer. “What good are they doing anyway?” he said. “They take credit for money...
Don’t Forget your “C” Donors.
As you may know, Richard and I are constantly writing about how you should be allocating your time with your major gift caseload. We have a lot of energy around this because we find many MGOs who forget to focus on where the majority of their revenue comes from. It...
Where Should I Put My Efforts?
You might have just read this headline and said to yourself, “I can tell this is going to be really boring stuff – I really don’t need to read or do this!” Well, if you’re thinking this, let me tell you a story. I have had two situations in the last few months in...Six Things You can Do This Summer to Help You Win in the 4th Quarter! Summertime Lesson #1: Create New Plans for Donors Behind Goal
“Summertime, and the living is easy…” I love that song from the musical, Porgy and Bess. Unfortunately, I run into too many folks during the summer who actually put this into practice in their major gift work. Now, I understand. In many development shops across the...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
