7 Pillars of Major Gifts – Pillar #2: Make Sure You Have the Facts!
In this seven part series we’re talking about what makes for the ideal major gift program. So far we’ve established that it is important to have the proper context for major gift fundraising – an ideal structure and organization for this important high touch...Are Your Donors Qualified? Part 2
I hope you’ve had a chance to read my previous post on why it’s important to qualify every major donor on your caseload. Discussing qualifying donors makes me think about our everyday relationships and friendships. Usually, you don’t just decide to make...Are your donors QUALIFIED?
Here is something I see all the time in non-profit fundraising and it’s got to STOP now!! A donor who has a fairly long history of giving, $50 here, $100 there in response to regular mail or e-appeals, suddenly gives a big check for $1,000, or $5,000. That’s awesome,...
Seven Ways to do What is Expected in Major Gifts–#3 Do you Know Where you are Going?
“How much are you raising this year, Rachel?” I asked. “Oh, about a million,” she replied. “About? What do you mean about?” I asked, trying to get a more precise fix on the number. “That’s what my boss said. I raised around $900k last year and he said I need to do...10 Reasons Why Most Major Gift Programs Suck!
Over the years we have audited over a hundred different major gift programs. Almost all of them suck. “Do you really have to use that language, Jeff?” Yes, yes I do. It’s not that these programs are bad or they need a little tweak here and there,...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
