by Veritus Group | Oct 18, 2024 | Fundraising, principles, structure, Systems, The Veritus Way | Fundraising, Structure, systems, The Veritus Way
No matter how long you’ve been following Veritus Group, you’ve probably heard us encourage you to adopt “The Veritus Way” of major gift fundraising. But what exactly does that mean? First and foremost, it’s about building authentic relationships with donors and...
by Richard Perry and Jeff Schreifels | Apr 29, 2020 | Revenue, revenue diversification | Finance, Structure, systems
It’s never been a good idea to have only one option in any situation. I learned that years ago when I found myself stuck in a nasty situation with no way out. What was the problem? I had relied on one path, one way, one option and decided it was irritating,...
by Richard Perry and Jeff Schreifels | Mar 13, 2020 | Strategy | Planning, Structure, systems
Jeff and I were having dinner with a friend of ours earlier this week. We were talking about how so many leaders, managers, MGOs and PGOs buy into major and planned gift ideas, schemes, philosophies and approaches that are either not true or partially true, but they...
by Richard Perry and Jeff Schreifels | Jun 11, 2018 | Reorganization | Donor-Centered, Structure, systems
The major problem with most non-profit development structures is that they are organized to get money, rather than to serve donors. That is where the trouble starts. Because the organizers, when they are planning for fundraising and structure, are thinking “how do we...
by Richard Perry and Jeff Schreifels | Jun 6, 2018 | Admin support, Donor Pipeline, Program packaging | Programs, Structure, systems
So far, in this series on major gift structure, we have established that: Many organizations wrongly create structure around talent. There is a tendency to organize around similar activities or strategy. Often an authority figure “just decides” what the structure...
by Richard Perry and Jeff Schreifels | Jun 4, 2018 | Nonprofit management, nonprofits, Strategy | Structure, systems, Teamwork
You are familiar with the Donor Pyramid. This classic fundraising image, reproduced below, is meant to illustrate how donors enter a non-profit’s fundraising system, and then how they move up to greater involvement and giving. Donor acquisition happens when a...