by Richard Perry and Jeff Schreifels | Jun 25, 2014 | Annual Appeal, campaigns, Direct Mail, Giving, Stewardship | Development Directors, Donor-Centered, Fundraising, Philanthropy
I think one of the most annoying concepts in fundraising is this thing called the “Annual Appeal.” I know a lot of universities, hospitals and small non-profits use this strategy, but I gotta tell you, it drives me nuts! In fact, I wish we could kill the whole...
by Richard Perry and Jeff Schreifels | Dec 6, 2013 | Fundraising, Giving, Younger Donors | Donor-Centered, Major Gifts, Philanthropy, Uncategorized
We are a society that values youth. We want to look young, feel young, be young… forever it seems. Billions are spent trying to recapture a youthful look. Essentially, I would say our society is obsessed with it. And as Richard and I meet MGOs and fundraising...
by Richard Perry and Jeff Schreifels | Nov 27, 2013 | Giving, Non-Profits, Stewardship | Donor-Centered, Major Gifts, Storytelling, Uncategorized
Are you really thankful for all of your donors? Do they know how much they are loved and appreciated?
by Richard Perry and Jeff Schreifels | Oct 3, 2013 | Giving, leadership, Philanthropy | Uncategorized, White Paper
Another article from Veritus Group to help you succeed at major gift fundraising. What you will learn in this article: What a non-profit looks like that has a culture of philanthropy. How to create a culture of philanthropy at your organization. Why telling your story...
by Richard Perry and Jeff Schreifels | Sep 16, 2013 | Giving, Philanthropy, Vision | Donor-Centered, Giving, Major Gifts
Major Gift Officers and non-profit leaders around the country, at this very moment, are trying to figure out how to get one of their donors to say “YES” to a project or program that needs funding that will, in some way, change the world. Richard and I, along with our...
by Richard Perry and Jeff Schreifels | Sep 11, 2013 | Fundraising, Giving, Non-Profits | Donor-Centered, Major Gifts, Philanthropy, Uncategorized
You know you have one… or two, or even more. In almost every caseload that we’ve helped develop for an MGO, Richard and I have found a few multi-millionaires who could be cultivated for a large six- or seven-figure gift. We’re usually met with skepticism by the MGO...