by Richard Perry and Jeff Schreifels | Aug 8, 2016 | Corporations, Foundations, Giving, grants | Donor Attrition, Major Gifts, Passions and Interests, Uncategorized
Corporations, foundations and other grant-making organizations are simply groups of individuals who have agreed on what they believe it is important to fund. They are still individuals who have the same hopes, dreams and vision for our hurting planet as individual donors do.
by Richard Perry and Jeff Schreifels | Aug 5, 2016 | Annual Fund, Giving, Relationship, Transactions | Communication, Donor-Centered, Philanthropy, Prospecting, Uncategorized
The use of the words “prospect” and “annual fund” should be outlawed from fundraising. They create a transactional – not relational – mindset.
by Richard Perry and Jeff Schreifels | Sep 9, 2015 | Giving, Outcomes, Proof of Performance, Reporting | Donor-Centered, Impact, Stewardship, Uncategorized
Many of your major donors will want to have “proof of performance.” And you will need to give them that information if you intend to keep them in a positive and rewarding relationship with you.
by Richard Perry and Jeff Schreifels | May 29, 2015 | Connections, Giving, Liking, Personalization | Donor Visits, Major Gifts, Moves Management, Uncategorized
This “liking” bit – the second principle of influence – is really critical in major gift work. It is important to be aware of this dynamic in the relationship you have with each and every donor.
by Richard Perry and Jeff Schreifels | May 27, 2015 | Giving, Personalization, Reciprocation | Donor-Centered, Giving, Major Gifts, Moves Management, Uncategorized
If you give first, they will give more often. If you just put these four ideas about reciprocation into effect in your donor management, it will revolutionize your relationships and significantly affect your donors’ giving.
by Richard Perry and Jeff Schreifels | Jun 25, 2014 | Annual Appeal, campaigns, Direct Mail, Giving, Stewardship | Development Directors, Donor-Centered, Fundraising, Philanthropy
I think one of the most annoying concepts in fundraising is this thing called the “Annual Appeal.” I know a lot of universities, hospitals and small non-profits use this strategy, but I gotta tell you, it drives me nuts! In fact, I wish we could kill the whole...