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How Do You Turn Major Event Gifts into Major Donors?

How Do You Turn Major Event Gifts into Major Donors?

by Richard Perry and Jeff Schreifels | Dec 31, 2018 | Development Directors, Non-Profits, Transactions | CEOs, Events, Major Gifts

Event season comes along regularly. We get asked regularly about how you turn an event donor who gives a major gift into an actual major donor who is inspired by your mission. Here are some tips.

How Do You Turn Major Event Gifts into Major Donors?

How Do You Turn Major Event Gifts into Major Donors?

by Richard Perry and Jeff Schreifels | Apr 19, 2017 | Development Directors, Non-Profits, Transactions | CEOs, Events, Major Gifts

This is event season. Because of that, Richard and I have been asked by a number of development professionals about how you turn an event donor who gives a major gift into an actual major donor who is inspired by your mission.
The answer is that it’s almost impossible

How to Tell If Your Major Gift Program is Transactional

How to Tell If Your Major Gift Program is Transactional

by Richard Perry and Jeff Schreifels | Aug 5, 2016 | Annual Fund, Giving, Relationship, Transactions | Communication, Donor-Centered, Philanthropy, Prospecting, Uncategorized

The use of the words “prospect” and “annual fund” should be outlawed from fundraising. They create a transactional – not relational – mindset.

Get Rid of Transactional Fundraising

Get Rid of Transactional Fundraising

by Richard Perry and Jeff Schreifels | Feb 4, 2015 | Asking, Relationship Fundraising, Relationships, Transactions | Donor-Centered, Goal-setting, Major Gifts, Stewardship, Uncategorized

Major gifts work is about a focus on donors, not dollars. It is about building relationship, not reaching into your donor’s pocket. Transactional-based fundraising should be avoided if you’re looking for success.

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