How Do You Turn Major Event Gifts into Major Donors?
Event season comes along regularly. We get asked regularly about how you turn an event donor who gives a major gift into an actual major donor who is inspired by your mission. Here are some tips.
How Do You Turn Major Event Gifts into Major Donors?
This is event season. Because of that, Richard and I have been asked by a number of development professionals about how you turn an event donor who gives a major gift into an actual major donor who is inspired by your mission.
The answer is that it’s almost impossible
How to Tell If Your Major Gift Program is Transactional
The use of the words “prospect” and “annual fund” should be outlawed from fundraising. They create a transactional – not relational – mindset.
Get Rid of Transactional Fundraising
Major gifts work is about a focus on donors, not dollars. It is about building relationship, not reaching into your donor’s pocket. Transactional-based fundraising should be avoided if you’re looking for success.
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Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
