How to Grow Your Major Gift Program Without Hunting for New Donors
Almost every day I run into development directors and MGOs who are lamenting the fact that they don’t have enough major gift donors. So, they start coming up with elaborate schemes to attract new ones. They throw parties, strong-arm board members, try to poach...
The Agony of Recording Your Moves
If there is one thing that almost all major gift officers and development professionals can agree on, it’s how much they hate going into their databases to record the “moves” they have made with their donors. Unfortunately, many deal with this “hate” by NOT recording...
How to Create Goals for Your Donors — A Step-by-Step Process
The last time I wrote to you about four common myths of goal setting. I told you that this is often where we get a lot of pushback from MGOs in our work with them. I understand that pushback. When you haven’t had to set goals for each of your donors and now you’re...
Romancing the Moves
Moves Management. Sounds really sexy, doesn’t it? Not really. But, if not done correctly, you will be an utter failure as a major gift officer. When I’m in a room with MGOs and we start talking about vision, how to inspire donors to give and putting together goals...
Trust the Process
Recently, I was sitting across the table from the CEO of a very large non-profit we work with. He said, “Jeff, tell me how our MGOs are doing.” “Well”, I said, “all of your MGOs have exceeded their revenue goals in 2012 and overall your major gift program is up 70%...TOP RATED PODCAST
Twice monthly, Richard and Jeff address current topics and classic problems in major gift fundraising.
